Keep Up the Momentum
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Share the limelight.
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Help them thank their company with new products and services.
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Emotionally connect them to your company.
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Know when to leave them alone.
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Keep your “family” happy.
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Stay on the front lines.
In the last post we talked about negotiating with your big fish and how to nurture and build on the relationships you are creating. Today we’ll talk about the power your fish has and how to utilize that for your benefit.
One of the most important aspects of this is to keep your cheerleader cheering. This refers to the ally you created in the company and who needs to stay loyal to you for you to continue a profitable partnership with your fish. You can keep your champion going by offering or doing a number of things to show appreciation. Some of these things are:
Now that you have some ideas of how to build solid relationships, you need to seek out people to build these relationships with. These alliances will help you get bigger clients that stay with you forever. You can often get in the door by offering them something in exchange for something you need:
1. Power.
2. Information.
3. Better work experience.
These are all great ways to feed your alliance. You need to go into a relationship considering the things a big fish can offer you besides money. These can include:
The opportunity for your business to expand
The opportunity to learn from the experience and find ways to grow
The opportunity to improve your processes, systems and other means of doing business
These are some of the best ways to keep your alliances going strong and your partnerships fresh and content.
If you need help with any of these tactics, here’s your opportunity to learn from the latest in world-class, cutting-edge strategies and tactics designed to take your business to the next level.
Our weekly training videos are content-rich, straight-to-the-point instructional presentations that will enable you to generate more leads, attract more clients and make more money.
Glenis Gassmann
Australia's No.1 Business Strategist Amongst Coaches
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